AI is a Marketers and Entrepreneurs Friend... (2024)

Hi Contributors,

Welcome to issue 8 of The Contribution! In this edition we delve into the AI generative art for images for your business…

AI is a Marketers and Entrepreneurs Friend when it comes to images…

The future of business branding has arrived - and it's creative, innovative, and powered by AI. Generating customized logos, product images, graphics and more is now easier than ever thanks to new artificial intelligence systems that can create completely original artwork for your company with just a few prompts.

In today's newsletter, we'll explore the exciting capabilities of AI image and art generation and how you can harness these futuristic tools to effortlessly produce eye-catching designs, photographs, and illustrations perfectly tailored for your brand.

Whether you're looking to ignite your website and ads with scenes of customers interacting with your products, conceptualize a modern new logo, or create social media posts showcasing your offerings in an edgy artistic style, AI generation delivers stylish, relevant visuals with unbelievable ease.

Read on to discover how your business can lead the future of marketing through AI artistry!

Here are some ways you can use AI to generate art and images for your business's website and social media marketing:

The key is providing thoughtful prompts and guidance to the AI each time to get visuals on-brand and usable for your goals. Start experimenting with AI art to supplement your image and design needs!

Here is the first prompt that I asked Claude for to use in Blue Willow

"A modern, brightly lit office with floor to ceiling windows showing a view of a city skyline. In the foreground, a young woman in business casual clothing sits at a white desk looking at a computer screen. She is the only human employee in the office. Around her are empty desks, each with a computer monitor displaying a smiling blue AI face. Behind the woman stands a robotic humanoid figure wearing a suit, leaning over as if watching her work. The office gives off a futuristic yet approachable vibe, portraying a SaaS company staffed mostly by artificial intelligence except for one human employee."

And the results…

I then changed the prompt to:

A sleek, modern office filled with glowing holographic screens and windows overlooking a neon cityscape. In the center, a female employee with colorful anime-style hair sits at a desk. Surrounding her are holographic AI assistants that take the forms of cool anime characters, including a robot girl with long pink hair, a young man with blue hair and glasses looking at a hologram screen, and a floating cute cat-like AI creature. The office is pristine white with pops of holographic blue computer interfaces and glowing pink accents. Over the city floats multiple futuristic blimps and ships. The overall mood is upbeat, cutting-edge, and very aesthetically anime-inspired."

And the result:

Not totally happy with this so I changed the prompt slightly:

“A SaaS company office interior with retro-futuristic 1960s inspired architecture. It features an open layout inside a spaceship-like building amongst the clouds. George Jetson sits at a floating desk with touch screens and holographic interfaces. Around him his AI coworkers take the form of robots with simple round heads, round eyes, and tube arms. One robot looks over George's shoulder, another rolls by on a single wheel, and a third robot carries coffee on a hover tray. Large circular windows reveal a blue sky and a futuristic cityscape down below of flying cars and saucer-shaped buildings. The mood is fun, optimistic, and highly-advanced."

So you see where i’m going with this, the better the prompt you give the ai the more acurate the image will be.

While AI image generation has made massive strides in recent years, the technology does still have some limitations to be aware of. Most notably, AI systems like DALL-E and Midjourney cannot guarantee that their output will match the prompt and desired image description 100% accurately every time.

The algorithms may fail to include certain details called for in the prompt, misunderstand complex requests, or simply generate something unexpected or random. For example, asking for a specific color scheme or number of people may get ignored by the AI, or descriptions of clothing and backgrounds can get creatively interpreted in a different way than intended.

So while AI image generation delivers impressively accurate results much of the time, it’s important to remember these systems do not have human-level comprehension and may miss key elements you were expecting to see.

Being prepared to provide iterative prompts and selecting the best option from multiple AI variations is key to getting fully on-target images through an imperfect technology still progressing toward human-level AI creativity.

The great thing about using AI image generation is it provides a strong starting point that you can then refine further. Once you prompt the AI and have it generate a visual that is close to your desired end result, you can take that AI art and open it in graphic design programs like Adobe Illustrator, Photoshop, or even Canva for easy online editing.

In these programs, you can edit elements of the AI-generated image to better match your prompt or creative vision. For example, you may want to change colors, adjust proportions, remove or add background elements, modify text fonts and sizes, apply graphical filters - the possibilities are endless!

The AI gives you a base artwork full of concepts and details you can then tweak using all the tools and functionality of advanced editing software. Taking the time to finesse the AI output into a polished final image or design will allow you to produce perfectly on-brand graphics and visuals that appear they were created directly by a human graphic designer.

Combining AI generation with your own human creativity is a powerful tandem.

Here is the prompt I gave it to produce a logo for The Contribution

"An eye-catching, futuristic logo for a newsletter titled "The Contribution" with the tagline "Shaping Tomorrow." The logo is sleek, rounded, and features the name in a bold, glossy font. It incorporates both vibrant yellow and neon blue colors that pop against a black background. The icon is an abstract sphere with yellow and blue shapes and lines flowing and wrapping around it to represent technology, innovation, and energy. The overall style is clean, modern, and conveys a sense of an advanced, forward-thinking newsletter at the cutting edge. Make the logo very aesthetically pleasing, crisp, and polished with both yellow and blue colors incorporated throughout."

And the results:

Whilst the foundations are there for a logo it is not quite there, I tried a few alterations to the prompt but it didn’t put the tagline in which was disappointing. So I went to Canva and enhanced the logo.

So this was a quick alterartion but you get the gist.

In today's fast-paced business world, finding the time to produce high-quality, custom images and designs from scratch can be a major challenge. But AI art generation solutions provide an ideal shortcut - especially for time-strapped small businesses, startups, and marketing teams.

Instead of having to conceptualize ideas, hire designers, and wait through rounds of revisions, you can simply give an AI image creator a prompt and let it rapidly generate original visuals just for your business needs.

Whether you require product photos, logos, ads, website headers, or social media post images, AI can churn them out in minutes versus the days or weeks manual creation would require.

For entrepreneurs and marketers focused on growing their company more, then artwork, AI image generation is an invaluable asset.

The technology delivers presentable, relevant images on demand so you can devote time to your higher priority business goals while still maintaining a polished, visual brand presence.

Put these futuristic tools to work for you and enjoy running your business instead of struggling with design tasks. AI artistry helps you do it all.

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Here are 3 positive thoughts for the end of your week and to have a great weekend:

The weekend is a chance to re-energize. By reflecting on the week, making time for enjoyment, and focusing on gratitude, you can end your week on a high note and start your weekend with a refreshed, uplifted spirit. Have a wonderful weekend!

Be sure to look out for our upcoming editions, where we'll continue to provide valuable insights and empower you to stay ahead of the curve. Together, let's navigate the ever-changing landscape of AI, Salesforce, SMM, and business growth, and unlock remarkable opportunities for your business's success.

Thanks Lets Grow Your Business…

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